Cochrane, AB – June 19, 2008 – Mountain View Optometry, a leading full service, family optometry practice serving Calgary area residents from office locations in Cochrane and Crowfoot, has launched a new website at www.mountainviewoptometry.com. The new website has enhanced interactive features, new content, location maps, online appointment request forms and online contact lens reorder capabilities. The new site was built using Adobe Dreamweaver CS3, which is a state-of-the-art website development program.
Dr. Tom Wilk, OD, President of Mountain View Optometry said, “We are very excited to launch www.mountainviewoptometry.com. Technology is an important aspect of our optometry practice. From our digital retinal camera to our computerized visual fields analyzer and GDx Laser Nerve Fiber Analyzer, we know that keeping abreast of the most current technology means we can provide our patients with a level of eye care that many of our competitors cannot match. Investing in the technology to develop this new website is no different: our goal is to enhance the overall patient experience.”
“We conducted significant market research to understand how Calgary residents use Internet search engines to find the products and services of an eye care provider. We then designed our new website with those findings in mind. While the website is still new to the World Wide Web, we have seen a significant increase in new visitor traffic, time on site and number of page views per visit. I interpret this data to mean that visitors are finding the content relevant and engaging. I attribute this to informative new content and visually appealing photographs,” Wilk added.
New website content includes tips on how to choose eyeglass frames based on the shape of your face, information on how sunglasses with ultraviolet (UV) protection can not only reduce the chances of ocular disease, but improve the long-term health of your eyes, and what to expect from an eye exam at Mountain View Optometry. Additionally, there are in-depth biographical profiles of each of the four doctors of optometry who provide patient care, photos and descriptions of the high-tech equipment used in the exam process, and tips for contact lens wearers on how to make their contact lens wearing experience a successful one. There are maps, addresses, phone numbers, hours of operation and online email forms for both the Cochrane and Crowfoot office locations as well as appointment request forms on virtually every page of the website.
“Education is an important part of the patient experience. Our new website contains a wealth of information. I encourage anyone who is looking for information about eye care providers in the Calgary area to visit www.mountainviewoptometry.com to browse our new site. I am confident that our new website accurately reflects who we are and the services we provide. If you like what you see, your next step is to request an appointment online and find out firsthand what makes us unique in the eye care business. If you’re looking for advanced eye care with a personal touch, it’s time to visit Mountain View Optometry,” Wilk concluded.
Mountain View Optometry was founded in September 2000 in Cochrane, AB. Mountain View Optometry is a family-oriented, high technology eye care practice that provides eye exams, vision testing and screening, vision correction, disease treatment and a full service optical department stocked with frames and lenses to meet every budget and taste in each of its two locations. For more information about Mountain View Optometry visit www.mountainviewoptometry.com.